IMPACT UPDATE (CycleBeads App - Ghana and Kenya)
WASHINGTON, DC, October 19, 2016 – Over 75,000 women in Kenya and Ghana have downloaded the CycleBeads® Android app in the past two months. Approximately half are using the app to prevent pregnancy. In-app surveys indicate that more than 20% of women using the CycleBeads app to prevent pregnancy were not using a contraceptive method prior to using the app.
This high-tech birth control option, which has been undergoing rigorous usability and impact testing, is designed to help women use the Standard Days Method® of family planning. This method is proven +95% effective at preventing pregnancy in large-scale efficacy studies. The CycleBeads app helps a woman identify her fertile days and track that her cycles are in range for using this method.